• TRUCK CAP / CAMPER SHELL

GET YOUR TRUCK BED BACK.

Your truck cap is great when you need it. Hoist My Top helps you remove it when you don’t.

See How It Works
  • One-person operation
  • Portable system
  • Full-bed access

01

ONE PERSON

Designed for individual operation.

02

FULL BED ACCESS

Take the cap out of the way.

03

CAP ON / CAP OFF

Configure the truck around the job.

04

PORTABLE

Don’t build your life around a garage.

  • THE CORE PROBLEM

YOUR CAP ISN'T THE PROBLEM. BEING STUCK WITH IT IS.

A cap transforms an open pickup bed into protected, weather-resistant, lockable cargo space. But when you need to haul something tall, oversized, or simply different, the full bed needs to come back.

The frustrating part is changing between those two configurations. A hard cap can be large, heavy and awkward enough that owners simply leave it installed.

TRUCK CAP

GREAT WHEN YOU NEED IT.

01

Find another person — or several people — to help.

02

Manually lift an awkward cap without damaging it or the truck.

03

Build a homemade lifting system or permanent ceiling setup.

04

Or simply decide the cap isn’t worth removing.

FULL TRUCK ACCESS. COMPLETE FREEDOM.

Hoist My Top allows one person to remove and reinstall a truck cap, giving you the freedom to use your truck exactly how you need it.

KEEP YOUR CAP. KEEP YOUR OPTIONS.

  • ONE TRUCK. MORE WAYS TO USE IT.

CAP ON WHEN YOU WANT IT. CAP OFF WHEN YOU DON'T.

  • CAP ON

Protected & enclosed.

Use your cap for the jobs where covered cargo makes your truck better.

Camping & travel

Hunting gear

Weather protection

Tools & equipment

Luggage & everyday storage

Secure cargo

  • CAP OFF

Open & capable.

Get the entire bed back when the load needs more room.

Furniture & appliances

Building supplies

Oversized equipment

Landscaping materials

Motorcycles & ATVs

Anything taller than the cap

 
  • THE RESULT

FROM CAP-ON TO FULL-BED.

Configure the truck around what you’re doing today — not around the accessory sitting on it.

 

01

Position

Set up the portable hoist around your truck and cap.

02

Connect

Secure the lifting points and prepare the cap for movement.

03

Lift

Raise the cap clear so the full bed is available again.

04

Use Your Truck

Pull away and get back to the job that needs a pickup bed.

CAP OFF

FULL BED BACK.

  • WHY PORTABLE CHANGES EVERYTHING.

MORE FREEDOM. LESS INFRASTRUCTURE.

CONSIDERATION PERMANENT CEILING HOIST PORTABLE APPROACH
Garage requiredOftenNot the idea
Permanent installationTypicalDesigned around portability
Ceiling structureMust support systemNot dependent on a ceiling mount
Dedicated spaceRequiredCan be set up when needed
FlexibilityGarage-centricTruck-centric
Best emotional benefitConvenienceFreedom & control

Messaging is intentionally framed around portability and flexibility; always match final product claims to your tested specifications.

DESIGNED FOR REAL LIFE

YOUR SPACE SHOULDN'T DICTATE YOUR TRUCK.

  • FREEDOM FROM THE GARAGE

NOT EVERY TRUCK OWNER HAS A GARAGE. OR WANTS ONE.

Traditional lifting solutions can depend on a garage ceiling, sufficient height, structural support and a permanent place to leave equipment.


Hoist My Top is an alternative for the truck owner who wants more flexibility without making the garage the center of the solution.

01

No permanent ceiling hoist required.

02

Portable setup for greater flexibility.

03

Designed around the truck owner’s schedule.
  • WHO WE WANT TO REACH

THE CUSTOMER MAY NOT BE SEARCHING FOR A HOIST.

Some of the strongest prospects are truck owners who already feel the problem — even if they don’t know a product like this exists.

01

“I'd take it off more often.”

The owner avoids the hassle even on days when the open bed would be useful.

02

“It won't fit under my topper.”

The truck is ready, but the cap limits the height and shape of the load.

03

“I need someone to help me.”

A large, awkward cap turns a simple change into a two-person job.

04

“I want a cap — but not permanently.”

A potential cap buyer hesitates because they don’t want to lose open-bed capability.

 
  • A SECOND MARKET

DON'T ONLY SELL TO CAP OWNERS.

There may be a valuable audience of truck owners who want a cap but hesitate because they don’t want to sacrifice their open bed.

Hoist My Top can help remove that objection: use the cap when you want protected cargo space, then remove it when you need the full capability of your pickup.

DESIGNED FOR REAL LIFE

CAP

HOIST MY TOP

MORE ADAPTABLE TRUCK.

Potential opportunity for partnerships with truck-cap manufacturers and dealers.

  • ADVERTISING CONCEPTS

ONE PRODUCT. FIVE WAYS TO TELL THE STORY.

01 / HERO

Get Your Truck Bed Back

Show an oversized load that clearly won’t fit. Lift the cap. Show the same load going into the open bed.

CAP OFF. FULL BED BACK.
02 / VERSATILITY

Two Trucks in One

Covered for camping and travel. Open for oversized loads.

ONE TRUCK. TWO WAYS TO USE IT.
04 / PORTABILITY

No Garage? No Problem.

Show the truck outside and make portability the visual hero.

A DIFFERENT WAY TO TAKE BACK YOUR BED.
03 / HUMOR

Stop Calling Your Neighbor

Make the “find somebody to help” problem instantly relatable.

YOUR TRUCK. YOUR CAP. YOUR SCHEDULE.
05 / PROVOCATIVE

Why Own a Pickup If You Can't Use the Whole Bed?

Start with a beautiful pickup, then reveal the limitation — and remove it.

USE THE WHOLE TRUCK.
  • THE POINT ISN'T THE HOIST.

IT'S WHAT YOU GET BACK.

More bed. More flexibility. More control over how you use the truck you already own.

  • QUESTIONS BEFORE YOU RESERVE?

LET'S MAKE THE DECISION SIMPLE.

Do I need a garage?
NO! The purpose of the hoist is to remove the need for a garage. Take your cap off in your driveway, the side of your house, on the street in front of your house, at your son or daughters house or where ever you want to remove your cap.
YES! The idea for the hoist is to allow one person to remove their truck cap whenever they want without the need for additional help.
The hoist works with any camper shell, topper and truck cap that is less than 250 lbs which is most truck caps. Leer, A.R.E., SnugTop, etc…
You need 3-5 ft on each side of your truck and at least 9ft clearance. Storage is a little larger than a golf bag when it is fully folded.
  • YOUR TRUCK. YOUR CONFIGURATION.

REMOVE THE CAP. USE YOUR VEHICLE YOUR WAY.

Cap on when you want it. Cap off when you need it.

Get Your Truck Bed Back